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Michigan Credit Union League

This week's Connecting Community Feature - Spelling Success through Bold initiatives

In this week’s Connecting with the Community feature we want to share something we hope will inspire you and your credit union to look for new ways to reach out to your communities.

LAFCU recently unveiled their larger-than-life company letters which were introduced at “Jazz on the Grand” in Lansing. The credit union plans to showcase the portable letters at different community events.

Kelli Ellsworth Etchison, vice president at LAFCU says the letters are big and bold to symbolize the credit union’s financial strength and 80-year history of supporting the community.

Etchison hopes the letters become a community talking point for credit unions.

Credit unions exploring new ways to boldly make their presence known in their communities. That spells success to us!

Check out the letters and hear from Ellsworth Etchison below.

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2015-09-21 00:00:00