This working group will focus on expansion of credit union shared branching and other programs that will help credit unions grow and expand their membership.
These include such programs as Sprint and AAA programs.
The working group will also coordinate with Cooperative Advertising Forum to find ways for credit unions to grow and serve more people.
CU Access and Growth Working Group Members
Chair: Keri Boyd: Senior Vice President, Director of Marketing: DFCU Financial Federal Credit Union Vice Chair: Joyce Banish: V.P. Marketing: Michigan State University FCU
Ex Officio: Terrell Pierce: President & CEO: Security Federal Credit Union
Members:
Julie Blitchok
VP of Operations and Marketing
Lake Michigan Credit Union
Darren Cameron
Vice President of Marketing
USA CU
Donna Janiczek, CCUE
Assistant Vice President
CO-OP Financial Services
Lauren Vance
Marketing Manager
Christian Financial CU
Staff Liaison:
Lee Ann Mares
Vice President of CU Growth Solutions
Community Reinvestment Initiative Mission Statement
"To bring together public and private entities to explore opportunities for strengthening communities by improving the financial well being of Michigan residents with an emphasis on underserved areas."
