Save to Win is national award winning innovative product available only at credit unions. A provision in the Michigan Credit Union Act allows state and federal-chartered credit unions to offer prize-linked saving raffles to their members in which a savings deposit can constitute entries into a raffle drawing. Through 2013, more than 12,500 Michigan credit union members saved over $33 million by participating in Save to Win. In our current slow-growth economy, this is a huge accomplishment for Michigan families and for Michigan credit unions!
This program started as a part of the Michigan's Community Reinvestment Initiative, because it's closely tied to our mission of "People Helping People," by giving members a way to build good savings habits and enjoy a more responsible game of chance. This unique product was developed by Doorway to Dreams and The Filene Research Institute in partnership with the Michigan Credit Union League and the CU Solutions Group.
- In 2014, 34 credit unions of all sizes across the state are Save to Win partners, but there's still plenty of room for more credit unions to participate.
- Participation fees for 2014 include a minimum contribution, marketing expenses and any additional monthly prizes your credit union wants to award your members or staff.
- 2014 prizes will be awarded as (50) $50 monthly prizes, January through April and (75) $50 monthly prizes, May through December. Also, (6) $10,000 grand prizes will be awarded at the end of the program year.
- The Michigan Credit Union League promotes Save to Win through mass media buys and national PR campaigns. You may have heard our radio commercial in the fall of 2011 or even read about our program in the Wall Street Journal and AARP Magazine. Save to Win has also been featured in the New York Times and on PBS, NPR and CNN.
For more information visit www.savetowin.org or contact Save to Win Product Coordinator at firstname.lastname@example.org or 800-262-6285 extension 458.
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