From the Archives: October 2012

Educate and Retain Younger Members 

Parents and kids alike are savvier consumers than they were just a decade ago. And smart members need smart content. CU Solutions Group offers four Growing Members™ youth sites, each one targeting a different age group from kindergarten to post-college. Each version includes saving advice, financial tips, polls and more – all presented in an entertaining yet informational format. When your credit union signs up for a youth module, it receives quarterly newsletters (for three sites) and support printed marketing materials (for two sites) to reinforce messaging.

The Growing Members youth site modules are set up to work with your credit union’s website and are completely turnkey programs. They can be purchased in standard, co-branded or customized versions. Plus, CU Solutions Group offers support marketing materials for the Earnie the Early Bird Savings Club (elementary school age) and iCount (middle school/tweens) to further promote your credit union’s involvement in its younger members future.

To discover how your credit union can take advantage of the Growing Member sites, click here to visit the website, call (800) 262-6285 or email Learn more about our youth campaign marketing materials here.

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