February 15, 2011
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| 8:00 – 9:00 a.m. |
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Registration, Continental Breakfast & Vendor Showcase
Sponsored by AAA |
| 9:00 – 10:30 a.m. |
L M
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Welcome and League Update
Facilitated by David Adams |
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L M |
Credit Union Strategies for the New Millennium
Facilitated by Ken Gronbach
Sponsored by Member First Mortgage |
| 10:30 – 10:40 a.m. |
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Break |
| 10:40 a.m. – Noon |
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Breakout Sessions (Choose One) |
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Managing the New Generation Y Marketing
Facilitated by Ken Gronbach
Sponsored by Sprint |
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L M |
Challenges & Opportunities Facing Lenders & Marketers Today
Facilitated by Rory Rowland |
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Young Adult Lending
Facilitated by Brent Dixon |
| 12:00 – 1:00 p.m. |
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Lunch
Sponsored by Mortgage Center |
| 1:00 – 2:00 p.m. |
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Breakout Sessions (Choose One) |
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Marketing Loans
Facilitated by Rory Rowland
Sponsored by CUNA Mutual Group |
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It’s a Brand New Web: How Social Media Changes Everything
Facilitated by Brent Dixon |
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Refinance Boom: Transitioning to the Purchase Market
Facilitated by Kristine Kline |
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Spotlight on First General Credit Union
Facilitated by Timothy Hichue |
| 2:00 – 2:30 p.m. |
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Dessert With Vendors
Desserts/Refreshments Sponsored by Inviso Remarketing Center |
| 2:30 – 3:30 p.m. |
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Breakout Sessions (Choose One) |
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M |
Search Engine Optimization:
Bringing Your Credit Union’s Website to the Top
Facilitated by Diane Knudson |
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Attracting & Retaining Younger Members
Facilitated by Brent Dixon |
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Using Invest in America to Grow Auto Loans and
Generate Credit/Debit Transactions
Facilitated by Lisa Rizk
Sponsored by MCUL & Affiliates |
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Help for the Hardest Hit
Facilitated by Nancy Baker |
| 3:30 – 4:00 p.m |
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Mini Discussion Groups |
| 4:00 – 5:00 p.m. |
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Networking Reception & Vendor Showcase |
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February 16, 2011
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| 8:45 – 9:30 a.m. |
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Registration and Breakfast Buffet |
| 9:30 – 10:30 a.m. |
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Breakout Sessions (Choose One) |
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Project 100 – Master Viral and Word-of-Mouth Marketing - Part 1
Facilitated by Greg Wohler
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Common Compliance Mistakes in Marketing
Facilitated by John Zasada
(This session repeats at 11:00 a.m.) |
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Best Practices in Used Car Lending
Facilitated by Rory Rowland |
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Small Business Loans: Make More, Risk Less
Facilitated by William P. Beardsley |
| 10:30 – 11:00 a.m. |
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Break and Room Check-Out |
| 11:00 a.m. – Noon |
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Breakout Sessions (Choose One) |
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Common Compliance Mistakes in Marketing
Facilitated by John Zasada
(This session is repeated from the 9:30 – 10:30 a.m. time slot.) |
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M |
How to Grow Members and Wallet Share
Facilitated by Rory Rowland |
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Project 100 – Master Viral and Word-of-Mouth Marketing - Part 2
Facilitated by Greg Wohler |
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Accounting Issues Associated with Loan Modifications &
Troubled Debt Restructuring
Facilitated by John Kolhoff, Andrew Healey and Dan Mahalak
Sponsored by CUNA Mutual Group |
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Hot Topics in Lending Compliance
Facilitated by Justin Robinson
Sponsored by Sprint
(This session repeats at 1:00 p.m.) |
| Noon – 1:00 p.m. |
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Lunch |
| 1:00 – 2:00 p.m. |
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Breakout Sessions (Choose One) |
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Integrating Invest in America into Your Core Service Offerings
Facilitated by Lisa Rizk
Sponsored by MCUL & Affiliates |
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Spotlight on E & A Credit Union
Facilitated by Scott Babin |
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Hot Topics in Lending Compliance
Facilitated by Justin Robinson
(This session is repeated from the 11:00 a.m. – noon time slot.) |
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How to Grow Your Loan Portfolio
Facilitated by Rory Rowland |
| 2:00 – 3:00 p.m. |
L M |
Closing Session
Best Practices for Lending and Marketing Professionals Forum
Facilitated by Robin Wybenga |
