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Information Central Resources |
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With over 300 Michigan Credit Union League (MCUL) affiliated credit unions serving millions of members in communities around the state, the credit union movement is standing strong in Michigan.
Nearly 11,000 Michigan credit union professionals work hard to serve their members and make a difference in their community. They’re the decision makers and consumers you want to know – and we want them to know you and your business.
A partnership with the MCUL through the Friends of Credit Unions (F.O.C.U.S.) program offers you a powerful and flexible way to spread the message about your product or service and an extraordinary chance to reach thousands of these professionals from all across Michigan!
Today’s financial services executives are faced with more challenges than ever before. Showcase your company’s products and services through the F.O.C.U.S program and feature your solutions to these
challenges to Michigan’s credit unions.
Each year the MCUL attracts more than 4,000 attendees to its sponsored events from over 90% of affiliated credit unions and additionally reach 750 credit union professionals from outside of Michigan.
The MCUL communicates with the credit union industry through several publications, including Contact Magazine. This quarterly magazine is the flagship publication, having received national awards in excellence for more than 20 years. It is a direct communication line to some 6,500 Michigan credit union CEOs, directors, managers, policymakers and staff. It brings readers in-depth coverage of significant credit union topics, plus a line-up of features, human interest stories and informed opinions from industry leaders. Additionally, each week nearly 2,000 credit union subscribers receive the MCUL online newsletter, Monitor.
MCUL events are a premier meeting opportunity for Michigan credit union executives and CEOs. Michigan credit union decision makers attend MCUL sponsored events for the networking opportunities, to learn about industry trends and to find new ways to improve their business. No other credit union organization offers or delivers this amount of exposure to Michigan credit unions!
Participants enjoy privileges exclusive to program members. There’s a F.O.C.U.S. partnership opportunity to fit every budget, and the value only increases as you bundle the offerings for maximum impact.
- Listing on F.O.C.U.S. Web page
- Subscriptions to MCUL published periodicals (Monitor/Contact Magazine/SAS Gazette)
- MCUL affiliated credit union rates for education events (a savings of 1/3)
- Discounted vendor booth at the MCUL Annual Convention & Exposition (AC&E)
- Acknowledgement as a F.O.C.U.S. participant at the AC&E and on the event Web site
Includes all of Silver membership privileges, plus:
- Publication of an approved educational article in Contact magazine
- Access to MCUL Infosight, an online compliance manual
- Sponsorship and Speaking Opportunities*
- Remote learning event sponsorship of a Webcast, Internet Session or Audio Conference (Select one from the calendar year)
Includes all of Gold membership privileges, plus:
- Ability to place ads in Monitor Web Classifieds
- Option to upgrade Gold level event sponsorship to a MCUL featured event (select from options listed below)
- Lending Conference (also includes vendor table at event showcase)
- Marketing Conference (also includes vendor table at event showcase)
- HR Conference (also includes vendor table at event showcase)
*Sponsorship and speaking opportunities will be made available where vendor information aligns with necessary training needs of credit union members. Opportunities will be presented first to MCUL/CUcorp preferred partners followed by Platinum and gold F.O.C.U.S. that do not directly compete with a MCUL/CUcorp Preferred Partner.
Sponsorships available on a first-come, first-served basis.
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